The 4 Certainties Security 1: True entrepreneurs

At WebwinkelKeur, we take the process of signing up very seriously. It's not just a check mark and through, no, we want to make sure a web store meets the legal requirements. Why? Because we believe in fair trade, transparency and a safe online shopping experience.

Verification from Day One

When an online store applies, we immediately conduct a comprehensive check. We do this to ensure that customers know where they stand when they order from a webshop. Transparency is the key word here.

What do we check?

- Contact details: An online store must be easily accessible. This means a written telephone number, email address, physical address and the correct KVK and VAT numbers on the contact page.

- Terms and conditions: So that customers know what their rights and obligations are.

- Privacy policy: How do you handle personal data? This should be clearly described.

- Return and complaint pages: We see if customers can easily figure out how to return a product or file a complaint.

- The ordering and payment process: We go through this as if we were customers ourselves. Everything has to be smooth and secure. The result? Customers can store with confidence at an online store, and that confidence is worth its weight in gold.

Entrepreneur badge: Heart for the business

WebwinkelKeur's entrepreneur badge is designed to reward webshops that distinguish themselves through transparency, customer focus and professionalism. It is a symbol that indicates that an online store meets strict requirements in terms of customer service and business practices, and it lets consumers know that they are doing business with a trustworthy party.

Key features of the badge:

- Transparency and professionalism: The badge is available to online stores that do more than just meet the minimum requirements. For example, they must be fully transparent about company details, contact information and return conditions.

- Additional verification: Webshops that receive this badge have passed additional scrutiny. These include more thorough checks of their terms and conditions, complaint procedures and privacy policies.

- Additional confidence for consumers: The badge gives customers assurance that they are dealing with a professional and customer-friendly company.

- Added value for business owners: Wearing this badge can contribute to a better reputation and trust, which can lead to more satisfied customers and higher sales.

This badge emphasizes the distinctive character of a webshop and is an important step to make online shopping safer and more pleasant, both for consumers and entrepreneurs.

Complaints procedure: together to a solution

What if something does go wrong? WebwinkelKeur has a clear complaints procedure to help both customers and webshops.

- Submit complaint: The customer fills out a form through our platform.

- Notify webshop: We send an email to the webshop with a clear description of the complaint.

- Resolve together: The webshop has 7 days to come to a solution.

Mediation: Is it not possible within these 7 days? Then we step in. We discuss the complaint with both parties and, if necessary, outline a legal framework to show what the customer can legally expect.

Still no solution? Then there is DigiDispuut, our independent disputes committee. A binding decision can be requested for a contribution of €25. In this way, we ensure that even difficult situations are resolved fairly.

Unique advantages of DigiDispuut:

- The process is more accessible, cheaper and faster than a court case. Everything is done online, making it easy for both parties to participate.

- Unlike a court, DigiDispute does not provide access to bailiffs, but the judgment can be upheld by a judge if necessary.

Effectiveness of the process:

The majority of disputes are resolved during mediation. Only a small percentage (for example, 43 cases in 2022) eventually end up at DigiDispuut for a binding ruling.

Legal advice:

For general legal questions, even without a specific dispute, consumers and entrepreneurs can contact WebwinkelKeur. This advice is free, although more complex cases may be referred to partners.

Help Us Stop Abuse

See a webshop that uses the WebwinkelKeur logo but is not a member? Report it to us! We take abuse of our trustmark very seriously. Once you make a report through our website, we investigate the situation carefully. If it appears that the shop is using our logo improperly, we will contact the shop in question and ask them to remove the logo.

If a shop does not respond or refuses to remove the logo, we take further action. For example, we publish a public warning on our website so that consumers are aware of the abuse. In addition, we keep a list of web shops where abuse has been detected, in order to warn others.

Together with our members and consumers we are committed to combat abuse and make the Internet a little safer every day. Your report plays a crucial role in this. Let us know if you see anything suspicious! More information and the report form can be found on our website.

Any questions? We are here for you

Do you have questions about a product or a webshop? Please contact the store via the contact page, often found under 'Contact' or in the footer.

Do you have other questions or would you like to tell us something? Send us an email at info@webwinkelkeur.nl or start a livechat. We'll be happy to help you out!